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'The European prepaid mobile market is worth 35bn Euros in revenues to mobile operators'

Eposs to enter m-commerce market with Upaid
Source : Sunday Mobile

The Eposs Group - a London-based subsidiary of First Data Corporation (NYSE: FDC) and a European market leader in electronic payment solutions for the mobile airtime top-up and digital entertainment markets - today announced its first move into the m-commerce market with the launch of an innovative over-the-air prepaid mobile top-up service for mobile operators, retailers and card issuers.

The second phase of its broad-based m-commerce strategy will include an over-the-air funds transfer service for other types of bill payment and content purchases by mobile phone.

Eposs has selected Upaid - a leading specialist in the transfer of funds via mobile phones - as its technology partner for the delivery of its new hosted m-commerce platform.

Peter Moore, Managing Director of Eposs, said: "With mobile operators in the UK and across Europe considering the options available for enhancing their prepaid top-up offerings, we will be working closely with Upaid to deliver a broad range of innovative services.

"We chose to work with Upaid because of its proven technology and experience in enabling mobile recharge services for consortiums of mobile operators, retailers and card issuers in this market."

Ashley Ward, CEO of Upaid, said: "Combine the Eposs brand plus its market presence with Upaid's technology and know-how, and you have an unstoppable team for bringing m-commerce services to the market in an unprecedented way."

He added: "The Eposs stamp of approval on our technology serves as another validation of Upaid's unique leadership role in the mobile payments space. We are excited about the potential of the Eposs offering as it is one of the first major players to enter the sector. We are confident that the Eposs service will become the de facto choice for over-the-air recharge in the UK and other markets."

The Upaid platform enables a number of mobile payment applications involving the transfer of funds between accounts using mobile handsets. The technology that supports prepaid mobile recharge can also be used for bill payment and the purchase of content from multiple merchants where payment is charged to a user's registered credit or debit card account. It can also support operator-driven mobile payment services. End-users can make top-up requests, buy content or make payments via multiple channels, including SMS, USSD, WAP and over the Internet.

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